Celebrating Halloween On A Budget
Over 60% of those surveyed do still plan to celebrate Halloween 2009, but more are planning to create their own costumes and most are planning to spend less on candy and decorations. Still, more than 4 out of 5 costumes worn this year will be purchased rather than homemade.
Young adults aged 18 – 24 who usually spend the most for Halloween festivities plan to curtail the most this year, spending an average of around $68 (as compared to $86 last year).
National Retail Federation president and CEO indicated that since retailers know that Americans will be looking to celebrate on a budget, they will be offering creative costume and decorating ideas in every price point imaginable. 'The economy has caught up to Halloween this year,' said Mullin.
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